Eqotime meets Maximilian Büsser, CEO of MB&F
The day after Geneva Watch Days ended we had the chance to do an exclusive and long interview with the outstanding Maximilian Büsser, founder and CEO of the cult brand MB&F. He tells Eqotime openheartedly about the extraordinary journey through the watch world that he and MB&F have made to date.
Text/image: Britta Rossander & Mia Litström
The day after Geneva Watch Days had ended we had the opportunity to do an exclusive and long interview with the outstanding Maximilian Büsser, founder and CEO of the cult-declared brand MB&F. He tells openheartedly to Eqotime about the extraordinary journey in the watch world that he and MB&F have made to date.
Max, as he wants to be called, talks about his work with the deep valleys and high mountains it has contained. We get to take part of his time at Jaeger-LeCoultre with Günter Blümelein, one of the watch industry's great visionaries who sadly passed away far too early, and how Max together with Jasmina Steele (who today works at Patek Philippe) and Janek Deleskiewiz, who then became JLC’s creative director and modernised the Reverso, worked during the days and had working dinners with their mentors in the evenings.
We also get to know how he thought when he drew MB&F’s frst machine for female wrists, how the collaboration with Bvlgari came about and much much more.
Welcome to take part of the whole interview on YouTube.
Read more about the brand on their website
